Job Description
*Location: Kochi (Work from Office)
*Type: Full-Time
ElloMind is a therapist-led mental health platform based in Kochi, Kerala.
We provide structured therapy sessions with licensed psychologists in Malayalam and English.
Our primary goal from paid marketing is simple: Drive high-quality therapy session bookings.
Role Overview
We are looking for a full-time Performance Marketer to own paid acquisition across Google Ads and Meta Ads. This is a work-from-office role in Kochi.
The role is focused on conversion-driven marketing, not vanity metrics.
You will work with limited budgets and optimize for CPA, conversion rate, and booking volume.
Key Responsibilities:
Google Ads:
*Plan and execute high-intent search campaigns
*Structure campaigns and ad groups for efficient data consolidation
*Manage keyword strategy (match types, negatives, expansion)
*Optimize for conversion rate and cost per acquisition
*Transition campaigns from Manual CPC to conversion-based bidding
* Meta Ads
*Funnel & Conversation Optimization
*Tracking & Analytics
Requirements:
*Experience managing Google Ads and/or Meta Ads campaigns
*Strong understanding of performance marketing fundamentals
*Ability to analyze data and take actionable decisions
*Clear thinking and prioritization
Preferred Skills
*Understanding of on-page and technical SEO
*Familiarity with Google Search Console and keyword research
Knowledge of:
*Page speed, Crawlability, Canonical tags, URL structure
*Technical/ Startup Mindset
What We Expect:
*Strong ownership of performance metrics
*Ability to work efficiently with limited budgets
*Practical understanding of platform behavior
*Bias for execution over theory
Hiring Process:
Application screening, Assignment ,20-minute discussion, Final decision
How to Apply:
You can apply in either of the following ways:
Apply directly via LinkedIn
Or email your application to: team@ellomind.com
If applying via email, use the subject line: Application for the post of Performance Marketer.
